Launching Karnataka's Most Luxurious Resort

Background: Timbertales is Karnataka's newest luxury resort, featuring 71 villas spread across 105 acres in Coorg. The Bali-inspired resort was all about rejuvenation and relaxation. We partnered with the brand from the pre-launch stage, to help create the right positioning and visibility among the right audience.

PCG's Impact: 

• The Right Visibility: Top-tier editorial reviews in marquee publications like Conde Nast Traveller, iDiva, YourStory, The Hindu, and News18.
• Segmented Stories: Focus on each aspect of the resort - F&B, Spa, Nature - via specific stories initiated on each segment
• Consistent Messaging: Top-of-mind-recall press releases, social syncronised communications, influencer briefing kits 

• 50+ Coverages in less than 6 months
• 700 Million+ Reach
• 100k+ Impressions with a single influencer campaign
• And More...

Drop us a line on hello@pcg-ww.com to know the whole story!